Is your brand visible in ChatGPT, Claude and Perplexity?
Your customers don't only search Google anymore: they ask AI. Our GEO audit measures whether AI engines cite you, explains why they don't, and gives you a prioritised plan to fix it.
Your customers no longer search the internet: they ask their agent. Be the name it recommends.
Reply within 24h · Fixed prices · No lock-in
Most companies are invisible to AI.
Ranking on Google no longer guarantees anything. When a prospect asks ChatGPT "who is the best provider for…", AI doesn't show ten links: it names three. If yours isn't one of them, you don't exist in that conversation.
AI answers instead of search engines
ChatGPT, Perplexity and Google AI Overviews write a single answer. A click to your site becomes the exception.
They cite sources, not pages
AI favours brands mentioned by reliable, structured and consistent sources. A vague or isolated website gets ignored.
Competitors take your spot
Every recommendation given to a competitor is a prospect who will never find you — and no analytics tool shows it.
The GEO audit: know where you stand, and what to do next.
GEO (Generative Engine Optimization) makes a brand understandable, credible and quotable for generative AI engines. Our audit turns a fuzzy topic into a measurable diagnosis and concrete actions.
Measure
We ask ChatGPT, Claude, Perplexity and Google AI Overviews the questions your customers ask, and measure your citation rate.
Understand
We find out why AI cites your competitors: third-party sources, content, structured data, AI crawler access.
Act
You get an action plan prioritised by impact and effort, written to be run by your team or agency.
“We thought our SEO was fine. The audit showed ChatGPT recommended three competitors ahead of us in our own city. The action plan was clear enough to run in-house.”
“The benchmark sold me: seeing exactly which sources Perplexity cited instead of us. We knew where to focus.”
“A readable audit, no jargon, with costed priorities. Our team fixed the technical part in a week.”
A 4-step audit, delivered in 10 business days.
A Kairos Apps GEO audit has four steps: a scoping call, tests on AI engines, a technical and content analysis of your presence, then a review with an action plan. Nothing technical to prepare on your side.
- 1
Scoping (30 min)
We define your offers, markets, competitors and the questions your customers actually ask AI.
- 2
AI engine tests
Every query is asked to ChatGPT, Claude, Perplexity and Google (AI Overviews). We record who is cited, in what order, and from which sources.
- 3
Technical & content analysis
We look at what stops AI from understanding or trusting you: crawler access, page structure, structured data, content, external mentions.
- 4
Review & action plan
We present the results on a 60-minute call and hand over a clear report with a prioritised 90-day plan.
A measured diagnosis and an action plan your team can run.
The GEO audit delivers six things: an AI visibility score, a competitive benchmark, a technical audit, a content audit, a map of third-party sources and a prioritised 90-day action plan.
Illustrative example — citation score out of 100 per engine.
AI visibility score
A score out of 100 per engine (ChatGPT, Claude, Perplexity, AI Overviews) and per topic, to track progress over time.
Competitive benchmark
Who gets cited instead of you, on which questions, thanks to which sources. Your share of voice against 3 to 5 competitors.
Technical AI audit
AI crawler access (GPTBot, ClaudeBot, PerplexityBot…), llms.txt, schema.org structured data, sitemap, performance and rendering.
Content audit
Your key pages scored on what drives citations: direct answers, verifiable facts, structure, freshness, expertise.
Source map
The directories, media, comparison sites and forums AI relies on in your industry — and where you are missing.
90-day action plan
Every recommendation ranked by impact and effort, with a concrete example and who should do it.
Fixed prices, precise deliverables.
Three plans: the Express Audit at €490 for a first diagnosis, the Complete Audit at €1,490 for a detailed action plan, and Ongoing support at €990 per month to implement and track results. Prices excl. VAT.
Express Audit
Know in 5 days whether AI sees you.
- ✓30 queries tested on 4 AI engines
- ✓AI visibility score
- ✓Comparison with 2 competitors
- ✓Technical check (AI crawlers, llms.txt, schema)
- ✓10 priority recommendations
- ✓20-min video walkthrough
Complete Audit
The full diagnosis and 90-day action plan.
- ✓120 queries tested on 4 AI engines
- ✓Score per engine and per topic
- ✓5-competitor benchmark + share of voice
- ✓Full technical and structured data audit
- ✓Content audit of 15 key pages
- ✓Third-party source map
- ✓Prioritised 90-day action plan
- ✓60-min review call
Ongoing support
Implement and measure, month after month.
- ✓Complete Audit included in month 1
- ✓Monthly AI visibility tracking
- ✓Technical implementation (schema, llms.txt, robots)
- ✓2 answer-first articles written per month
- ✓Third-party presence actions
- ✓45-min monthly call
Prices excl. VAT. 50% upfront for audits. Multi-site or multi-country pricing on request.
Everything you want to know about GEO audits.
What is GEO?+
GEO (Generative Engine Optimization) is the set of actions that make a brand more likely to be cited in answers from generative AI such as ChatGPT, Claude, Perplexity or Google AI Overviews. It complements SEO: SEO targets a rank in a list of links, GEO targets a mention in a written answer.
How is a GEO audit different from an SEO audit?+
An SEO audit analyses your Google rankings. A GEO audit directly tests AI answers to your customers' questions, measures your citation rate against competitors and identifies the sources shaping those answers. They overlap on technical issues, not on measurement or priorities.
Can you guarantee ChatGPT will cite my brand?+
No, and nobody honestly can. AI answers vary with phrasing, user and model updates. We raise the probability of being cited by acting on what influences it, and we measure progress with the same queries over time.
How soon will I see results?+
Technical fixes (AI crawler access, structured data) can show effects within weeks on engines that browse the live web, like Perplexity or ChatGPT search. Content and external mentions are measured over 2 to 6 months.
Is my business too small for a GEO audit?+
No. SMBs and freelancers often have the most to gain: on local or niche queries, AI only names two or three players. The Express Audit is built for that.
Do I need to give technical access?+
No. The audit is done from the outside, the way AI sees you. Read access to Google Search Console helps but is optional.
What happens after the audit?+
Run the plan in-house, hand it to your current agency, or have us implement it with Ongoing support.
Getting cited by AI: guides and analysis.
Comment mesurer la visibilité de votre marque dans les IA
Méthode pas à pas pour savoir si ChatGPT, Claude, Perplexity et Google AI Overviews citent votre marque : choix des requêtes, protocole de test, indicateurs et outils.
Référencement IA : le guide pour être visible dans ChatGPT, Claude, Perplexity et Google
Qu'est-ce que le référencement IA, en quoi il diffère du référencement naturel, et les 5 chantiers pour qu'une entreprise soit recommandée par les assistants d'IA.
SEO, GEO, AEO, LLMO : quelles différences entre ces types de référencement ?
Le lexique du référencement à l'ère de l'IA : SEO, GEO, AEO, LLMO, AIO, SXO. Définitions, différences, recoupements et ce qu'il faut vraiment retenir.
Find out what AI says about you.
Request your audit or book a 20-minute call: we will show you live how ChatGPT answers in your industry.